I don’t think out loud too often on the internet. But I’m going to now, just for a second.

In the next month or so I’m planning to launch Write for Your Life Membership, a paid email subscription that offers extra content, special offers and curated links. It’s the first time I’ve actively tried to make money through my websites.

And I’m finding it slightly stressful. Because how much is any premium service worth? Why would someone pay to access content when the web is littered with great material that costs nothing? 

As I sit here figuring this out, something is dawning on me.

It’s me that people will be buying into. I’m not some faceless corporation or trendy startup with a cunning pricing plan. Just a bloke with a blog and something to say.

That’s a good thing, right? That’s the sort of person I like to support all the time.

So I should be confident. I should be reasonable. I should stop worrying and focus on the content. Because in the end, it always comes down to the content.

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